Here are just a few of the interesting executive changes making headlines over this past week:
Twitter Adds New CMO
Just days after the departure of four senior executives, Twitter’s CEO Jack Dorsey tweeted that the social media company hired Leslie Berland as its new chief marketing officer. Berland is joining Twitter after more than 10 years with American Express, mostly recently as EVP global advertising, marketing, and digital partnerships. She’ll take over the role from CFO Anthony Noto, who had served as CMO since earlier last year. Twitter’s spate of executive changes reflects the company’s effort to revamp Twitter’s product offerings and grow its user base. Investors’ unease with the company’s struggle to attract and keep new users has led to a decline in its stock prices. Since last year, shares have been trading below Twitter’s 2013 IPO price.
Staples Rearranges Its Head Office
Office supply retailer Staples announced this week a number of management changes at its corporate office. Its current president, North American commercial, Shira Goodman, was named president, North American operations and will lead Staples’ retail, online, and B2B operations in the region. John Wilson — currently president, Staples Europe — will lead operations in Europe, Australia, Latin America, and Asia in his new role as president, international operations and transformation. Demos Parneros, president, North American stores and online, is leaving at the end of March. Sources report hundreds of corporate employees were also laid off during the reorganization. Staples CEO Ron Sargent said the changes will improve the company’s overall operational efficiency. The retailer is in the throes of a stalled merger with Office Depot; regulators have yet to approve the merger, which if successful would leave US consumers with only one national office supply chain.
Takata CEO to Resign, or Not
This week rumors swirled about the possibility that the chairman and CEO of Takata, Shigehisa Takada, was resigning. Early reports indicated that Mr. Takada, who leads the Japanese airbag manufacturer responsible for a massive auto recall and 10 deaths caused by its faulty airbags, was considering resigning to demonstrate the company’s willingness to take responsibility for the recalls. The news broke after company representatives implied during a statement to the media the impending resignations of top executives. Less than 24 hours later, however, Takata reversed course and clarified that Mr. Takada has no current plans to resign. It did not correct the news of other impending executive resignations. Takada, a grandson of the company’s founder, took over the family business as CEO in 2013, a year before the airbag controversy erupted.
Look for more Executives on the Move next week!