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Articles tagged Gen Y

Carmakers’ modern problem – Gen Y

by James Bryant

January 10, 2012

My Generation

The North American International Auto Show (NAIAS) is in full swing in Detroit and the world’s carmakers are rolling ...

Golf gets a boost from Generation Y

by Catherine Colbert

June 22, 2011

golf

Thanks to the performances of wunderkinds the likes of Rory McIlroy, the game of golf is no longer relegated to ...

Marketing to Millennials: Companies Most Admired by the Generation That’s Bigger Than the Boomers

by Catherine Colbert

March 29, 2011

apple2

The Brookings Institution, a longtime public policy nonprofit, is hip to which companies the massive Millennial ...